One task a day
Nothing important gets buried.
EAT THE FROGThe anti-to-do list
Do the thing that matters.
Choose the one thing you keep dodging. Eat The Frog keeps it right in front of you until it’s done, so the easy stuff can’t take over.
No account needediPhone and AndroidYour tasks stay on your device
Today’s focusOne task. Nothing else.
The idea
What does “eat the frog” mean?
Your frog is the important task you know you should do but keep putting off.
Brian Tracy popularised the method: pick the task that matters most, then do it before the easy stuff eats your day. The internet loves to credit Mark Twain with the frog line. There’s just one problem: nobody’s found any proof he said it.
Read the practical guide →A quick check
Is it really a frog?
01It matters.
02You keep dodging it.
03You’ll feel lighter when it’s done.
Need help choosing?
Find today’s frog.
Which unfinished task is already taking up too much space in your head?
TODAY / 29 JULONE TASK FOR TODAY
The app
Your to-do list keeps growing.
This one stops at one.
One task.
That’s it.
Set today’s frog. Switch on focus mode. Hold to mark it done. Tomorrow, you go again.
Done for today. Tomorrow can wait.
Focus mode
Just you and the task you chose.
Gentle reminders
A small nudge when it’s time to start.
Streaks & ponds
Watch the days you showed up turn into a pond.
How to start
Pick it. Shrink it.
Eat it.
CHOOSE
Find the one that counts.
Ask yourself: “If I only finish one thing today, which one matters?” That’s your frog.
SHRINK
Make it finishable.
Can’t finish it in one sitting? Cut it down to a version you can.
PROTECT
Give it your best time.
Do it when your brain works best. If that isn’t first thing in the morning, fine.
Stuck before you’ve started?
Take a smaller bite.
If your frog makes you freeze, it’s too big. Cut it down or promise yourself five minutes. This isn’t meant to make you feel bad. It’s meant to get you moving.
TOO VAGUEFinish portfolio→BETTER FROGChoose 3 projects + write the first case-study intro
From the journal
Good advice for hard starts.
Eat the Frog: what it means and how to use it
Where the idea came from, how to pick your frog and what to try when the usual advice doesn’t help.
Read the guide →How to choose the right frog
A simple way to tell the important task from the one making the most noise.
Read article →How to eat the frog when getting started is hard
Ways to make the method less daunting when you have ADHD, feel overwhelmed or can’t get going.
Read article →Questions, answered
A few common questions.
01What does ‘eat the frog’ mean?+
Pick the important task you’re most likely to put off, then do it before the smaller jobs take over. Your frog isn’t always the worst task on your list. It’s the one that’ll make the biggest difference.
02Do I have to eat my frog first thing in the morning?+
No. Mornings work well because you can get in before the day gets busy. But if your brain wakes up after lunch, do it then. Give the task your best bit of the day, whenever that is.
03What if my frog is too big to finish today?+
Cut it down until there’s a version you can finish today. ‘Write the proposal’ could become ‘draft the opening and three section headings.’ You’re not dodging the work. You’re giving yourself a way in.
04How is Eat The Frog different from a to-do list app?+
Most task apps are built to hold everything. Eat The Frog makes you choose one thing for today. There’s no backlog to babysit and no list to spend half the morning rearranging.
05Is Eat The Frog useful for ADHD?+
It can be. One task can feel far less noisy than a whole list. But a big first task can also feel impossible. If that sounds familiar, make the first step tiny and try it when you usually have more energy. The app is a productivity tool, not medical treatment.
06What happens when I finish my frog?+
Mark it complete, enjoy the little celebration and add tomorrow’s frog when you’re ready. Your streak grows each time you finish one.
One important task a day